Who We Are
Yael Consulting is a leading Google Adwords and paid search marketing consulting firm with team members located across the globe – from Israel to Provo, Utah and elsewhere in-between.
During our existence, we have helped both small and large companies, from start-ups to Fortune 500 members, accelerate growth and revenue by optimizing their website and marketing campaigns.
What We Do
We leverage our extensive search marketing expertise to help you develop a comprehensive and highly effective search marketing strategy that increases your leads and grows your revenue.
Among other things, we can help you choose the best keywords for your business and objectives and then we can use our proven effective PPC methodology to quickly drive more targeted traffic to your website. We can also analyze current and previous PPC campaigns (Google Ads or Bing Ads) and suggest both marketing and organizational changes that will boost results in the future. We even offer custom SEO consulting.
We help companies invest profitably in their advertising instead of AdverGambling, and are known for coining the phrase “Don’t AdverGamble”!
A former online marketing leader at a top advertising firm, Lior has personally helped corporations direct millions in online advertising dollars to generate profit. He is an expert in online marketing, strategy, operations and technology.
In his experience with diverse industries, the military, and small and fortune-500 companies, Lior has personally increased sales and productivity, built reporting platforms, and cut wasteful costs, enabling companies to hit and surpass their ultimate goals.
Mudassar (Mady) Shaikh
Mady has worked in the PPC industry since September 2006, during which time he has dealt with a number of local and international companies in the US, UK, Europe, UAE, Asia-Pacific and India.
Mady has a proven track record in many verticals, including Online Dating, Health and Beauty, Travel, Home Décor, Merchandise, Legal, Insurance, Education and many more.
Jen began her career in the Fortune 500 world, before delving into start-ups and learning first-hand the trials and tribulations that go with building companies. She is an expert in operations, logistics, and business strategy. Hailing from sunny California, she represents the US side of Yael Consulting. As an MIT engineering graduate, her technical background brings a unique perspective into the world of business and marketing. In her spare time, Jen is an avid outdoor enthusiast and martial artist.
For over a decade Andrea has had a successful business career as an entrepreneur in advertising and marketing from Argentina and Mexico to Los Angeles, where she got a degree from UCLA. She has been a strategic adviser to Yael Consulting since its inception, and is an expert in customer relations and business strategy and execution. She later got her degree visual media, where she now heads that department at Yael Consulting.